CEO and founder of Velma‘s Beauty, Ebony Rivers created a nontoxic but high-quality beauty line that embodies everything that her grandmother Velma represented. Ebony understood that there was a need in the African-American community in regards to hair products, skin care and beauty cosmetics ; and who better than a sister with melon to target these areas. For consumers, Ebony wants them to know that they have options, no matter the shade of their melon.
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